Overview

I art directed this music video for musician Halle Payne. I collaborated closely with the director to bring the "Dancing Queen 2.0" story to life on a limited budget. We planned for a couple weeks and completed the shoot in 24 hours. The concept revolved around a "high-school reunion" theme, where Halle (a former nerd) returns to her high school reunion as a rockstar.

This project allowed me to transform abstract ideas to pen and paper - and the finally a tangible, physical environment. Seeing the vision become reality was an incredible experience.